Make it Happen: Per Inquiry Advertising
May 25th, 2008 . by adminAdvertising is a part of running a business that many dread as a costly necessity. Without advertising, many potential customers wouldn’t know that the business even exists, many potential customers wouldn’t even know what the business does, and many potential customers wouldn’t have any reason to choose one business over another. It could be called a necessary evil but it does many great things as well and per inquiry advertising is the prime example of this and of breaking the bad reputation of advertising as a whole. Performance based advertising is a win situation for all parties involved and it is hard to go wrong when you pay only for customers walking in your door, as opposed to the ad space itself.