Moonlight Ballroom Blog

My father had three successful businesses in his life and made it look easy.

He succeeded in areas where others had failed, making a lot of money in the exotic art business.   He always told me that it didn’t matter how good your product is if nobody sees it.

Because of that, he had big budget for attending art events and trade shows.  But he was never satisfied with just any display.  What made his products stand out was the care he took to have creative exhibition stands made.

Those exhibits were graceful, elegant, and memorable.  People stopped by just because it made them feel richer and more sophisticated being around such beauty.

And he frequently had the displays redesigned so that they were always contemporary and fresh.

He always told me that, after he retired, the only thing he really missed was those beautiful displays.