Choosing your online marketing expert
August 30th, 2009 . by adminChoosing the right online marketing experts for your company can be difficult. There are so many to choose from, how do you choose and what makes you choose a particular company to work with? Preferably, you will have been given a recommendation from a satisfied customer, that is always the best way. However, if you are not in that position there are several ways to make sure you get the right tool for the job. Reputation is everything, choose a company with an impeccable reputation, one that is busy but not too busy, that has repeat business and that will consult with the customer.
Good video on marketing principles. I love how you took the four P’s and switched them to the customer’s viewpoint. After all, marketing is first about the customer.
Lip service means only talking about something without actually doing it. In your example, a company may be saying that they are paying a lot of attention to marketing, have good marketing plans and procedures, but in reality it is all talk and no action.